Frida Mom | Breast Care Preview

With the unprecedented times of COVID19, press previews started to look a bit different. To celebrate the launch of frida moms new breast care line with esteemed journalists and writers, we created a branded moment for CEO, Chelsea Hirschhorn, to safely Zoom from. Everyone was ready for a demo and explanation as Chelsea walked through each product and brought awareness to what mother’s go through during that not-so-blissful newborn stage.

Role: Creative director and lead designer.